Young People Lead the Way in Adopting Cryptocurrency as a Way to Get Rich
Young people are becoming the main demographic among cryptocurrency owners, who perceive it as a quick path to wealth. At least in the US.
According to a recent NBC News Decision Desk survey, young adults are actively engaging with cryptocurrency. However, only 2% of American adults regularly trade or own cryptocurrency, while another 11% do so occasionally.
Among men under 30, 20% said they owned or traded cryptocurrency, more than three times the rate among women in the same age group (6%).
Among older adults, 26% of men aged 30 to 44 said they were involved in cryptocurrency, compared to 13% of women.
What is it that attracts young people so much? kriptovalyuta? A quarter of men aged 18 to 29 see it as a “quick way to make money”.
The survey was conducted from August 13 to September 1 among 30196 U.S. residents.
Source: NBC News Decision Desk
Women aged 18-29 who use cryptocurrency chose digital assets primarily for their simplicity.
A Harris Poll commissioned by the National Cryptocurrency Association in April 2025 found that 21% of American adults, or about 55 million people, own cryptocurrency. And they now span a wide range of ages, occupations, and income levels.
Almost 9 million people over 55 use cryptocurrency not only for investments, but also in everyday life, such as payments, money transfers and games.
The study also found that 76% of cryptocurrency users report positive impacts on their lives, citing financial independence and access to global markets.
